The marketing and business development functions both broadly aim to increase revenue for the firm by bringing in more work, but each has a different focus and approach. At a recent social event I ...

A product marketing manager is crucial in driving demand for and adoption of a company’s products or services. Operating within a marketing agency or a corporate setting, this role involves close ...

November 28, 2025 – PRESSADVANTAGE – Jedi Digital Marketing Hong Kong announces the introduction of an enhanced digital marketing framework developed to address the growing need for structured, ...

As we continue to catapult into an era of artificial intelligence, a distinct set of new marketing roles have surfaced that are shaping the industry's frontier with a blend AI-specific skills and ...

Every day, I see brilliant, strategic, deeply experienced marketers posting about being unemployed. These aren't junior team members or coordinators. They're heads of marketing, vice presidents and ...

Multinational law firm DWF has appointed Zelinda Bennett, formerly of DLA Piper, to a new role to lead marketing. Zelinda will join DWF in January in the role of director of marketing and business ...

(Reuters) - The Big Law war for talent isn’t just about lawyers. Law firms are also vying to hire top-level marketing and business development executives. At least 20 Am Law 200 firms have brought on ...

A study by ALM Intelligence on the compensation of marketing and business development professionals in the legal profession found that salaries and bonuses for first-chair directors and C-suite ...